NEW LOGO DESIGN Razu Living
DESIGN PROCESS Razu Living
Razu living – handmade homewares & fashion from Morocco, Africa & Indonesia
The logo design focuses more on the rustic/organic feel with ‘Razu’ in a handwritten font linking to the handmade products and ‘living’ in a crisp clean font linking to the modern and minimal feel. Incorporating tribal themes and an organic font with irregular lines gives the logo a connection to the uniqueness of many of the traditional handmade pieces sold by Razu living.
Beneath the logo design are 2 lines that zigzag in an individual like manner – again connecting to the unique pieces you find across the globe.