Logo Design Process
The All Pests logo design uses all lower case with a unique yet modern font with ‘all’ being the thinner version and ‘pests’ in the bold. The lower case for the name adds an approachability to the logo teamed with a warm orange for a friendly feel. To balance out the orange we’ve used a charcoal as to not have the harshness of black. The tagline is placed below in the uppercase and we’ve added ‘YOUR’ to help people connected to the brand.
We also created small illustrations of the major pests they will be focusing on such as termites inspections, rats, spiders etc to convey visually what they do. These can then be used throughout their promotional and marketing material.
We also tried to build the site around some of their focus keywords. Along with rodents and general pest, we helped the to focus on Mornington Peninsula termite inspections
The key statement is viewed in a speech bubble which also becomes a great icon/symbol to use throughout the marketing materials.
If your business is looking for a new logo design and branding strategy, take a look at some of out other Melbourne logo designs to see if our design style suits your needs – click here
Client All Pests
Description Pest removal specialists who will look after all of your pests needs with a speiciality in Termites.
Key Messages prompt, friendly, knowledgable, reliable, comforting
Type New Business
Skills Logo Design, Business Card Design, Website Design, Flyer Design, Car Signage Design, Letterhead Design
We created a new WordPress website for All Pests to showcase their services and specialties. The website also has a projects area where they can highlight what they’ve completed for their clients.
Business Card Design + Print
We created a new business card design that uses a Spot UV finish to highlight the symbol in the logo. The business highlights the new brand and the feature timber photo that we’ve used throughout their branding elements.
We created a new letterhead design for All Pests which is supplied as a print ready pdf and also a word doc template so they can use it as a working file. The design highlights their logo and also uses the pest symbols for an added visual message along with all their address and contact information.
We created a new design for All Pests signage design including a mock up to help visualise what the finished ute will look like. This included the side panels and back tail gate. We then package up the files for sending to the signage company for print and installation.
We created a new flyer design for All Pests to highlight their key services to promote their business in the area when they’ve just completed a project. The design highlights their logo and also uses the pest symbols for an added visual message along with all their address and contact information.