aegir divers logo design process

A branding refresh for Ægir Divers, a dedicated team of highly experienced divers, specialising in the safe and efficient delivery of surface and subsurface projects.

While the fonts and structure used in the business name have not changed, a new icon was created combing a trident, as a reference to Ægir a Sea Giant of old Norse mythology. The king of the ocean and the source of energy within the waves, along with a shield using the letters A and E of the business name forming the shape of a boat hull.

This is a clean modern take on their logo that will be easily recognisable and very versatile for their signage and other business collateral.