Balustrade 1 Logo Design

Logo Design Process

When creating a logo for Balustrade 1 we focused on creating a brand that has a modern and premium feel, that sits well against their beautiful range of products. Knowing how important that their online presence would be, it was also at the front of our minds to create a logo that would work well within a website.

The logo has the monochrome palette that the client loved, using a very synthetic masculine font with strong horizontal lines, reflective of the nature and angles of their products. This has been teamed with a more organic and handwritten number 1, encased within a circle to differentiate it from Balustrade. This slightly softens the overall feel by adding a human element.

The solid clean lines and single colour mean it works equally well when reversed from a solid background or image.

The Balustrade 1 team contacted our outer Melbourne Graphic Design studio in order to get a fresh modern brand for their exisiting business. It was a pleasure to work with them in developing their brand and we wish them great success in the years to come.

Project Details

Client Balustrade1
Description Balustrade 1 provides many styles of balustrade to fit any budget. Balustrade & pool fencing specialists
Key Messages flawless, innovative and quality, high quality, cutting edge architectural design solutions for a fair price
Type Existing business
Skills Branding, Business Card Design, Website design
View http://balustrade1.com.au/

Website Design

We created a new WordPress website for Balustrade 1 using their new logo design which has a clean, crisp minimal feel with a strong visual approach using photographs.

We used a lighter feel with a clean crisp white background and bringing in a bright blue as a highlighted colour throughout for main headers or key elements. Soft light grey is also used to separate sections within the page. We have created a more simple style site with a slider at the top and images/content below. It creates great impact through imagery. Balustrade 1 have some striking images so this website was complete once the amazing shots were used to demonstrate their various products.

Business Card Design and Print

The front of the card features the striking logo kept simple with the tagline included. The reversed side has the contact information, over a greyscale photo in the monochrome palette in keeping with this client’s modern and premium feel.

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